Hours Of Operation
Monday to Friday: 9AM - 5PM
Weekends: 10AM - 5PM
Frequently Asked Questions
You’ve Got Questions, We’ve Got Answers
What Is Digital Marketing?
Digital Marketing is the process of promoting brands to connect with customers via online methods. It is a broad term which can incorporate a number of specific areas such as SEO, Paid Search, E-mail marketing and so much more. It is very reliant on analytics and reporting to determine what works, what doesn’t, and how improvements can be made to increase your audience and convert more customers.
Digital marketing is any kind of marketing that is geared towards smartphones, laptops, tablets and any other device that is capable of connecting to Wi-Fi. Traditional marketing will focus on radio, TV, print and film, whereas when it comes to digital marketing we want to be thinking about apps, websites, blogs, social media, email and online content.
Does My Business Need Digital Marketing?
Most businesses need some level of digital marketing in this day and age. Over half of the global adult population are online and using digital marketing is a way of connecting to this vast audience.
Do I Really Need A website?
The short answer is, absolutely! Word of mouth can be great, but a majority of consumers find and research companies online before making any purchases. An online presence gives your company credibility and boosts brand awareness. Plus, websites are an avenue for endless marketing strategies, including e-commerce, online customer service, and consumer engagement.
Will I Need To Redo My Website To Be Able To Use Your Services Or Can You Work With One That Has Already Been Created?
If your website is not modern, flexible, and able to be modified to integrate our practices then we do suggest a new one. During the analysis phase we will review your website and advise you accordingly.
Sometimes websites only require minimal changes to the technical SEO and design which we can make suggestions or do for you once granted the access to do so. Once that is done then we can begin to implement our services.
What Types Of Content Marketing Does Marketiqe Offer?
Marketiqe offers all different types of content marketing including, but not limited to, blog post writing, guest blog writing, article writing, SEO content writing and e-mail campaigns.
Do I Need A Blog?
A blog is the most commonly used platform for sharing marketing content. This is because blogs appeal to consumers by providing them with entertainment and relevant information. Blogging can be used for literally any business, from a local fashion boutique to a law firm to a construction company. Yes, we definitely recommend having a blog.
Who Determines What Topics You Will Create Content About?
We will work closely with you to determine what questions or concerns your potential customers might have and how we can answer them through content creation.
For example, if you do vehicle repairs we could write content on how to service your own brakes which would be a common search in google. The intent is to get visitors to your site through value written content and then they may choose to just bring their vehicle to you rather than doing it themselves.
What Are Keywords?
Keywords are the words and phrases that searchers use – usually on a search engine. These are the words that we use when looking for pages, images, videos, blogs, any kind of information or content on the web really. These keywords need to be strategically inserted into your pages and content.
How Quickly Will I See Seo Results?
SEO takes time, effort, and patience. Ranking improvements can take anywhere from 3-6 months, with lasting effects generally coming in at around one year. The beauty is that SEO rankings, if maintained, will be extremely beneficial for you in the future and will create incredible ROI as time moves forward. SEO is an ongoing process which often has to adjust to Google updates in order to capitalize on ranking factors.
Do I Need To Be On All Of The Social Media Networks?
No. Certain social media networks are better for certain business types. We will analyze your business and then determine the best platforms that will best fit your goals. We make sure that you are on networks that will return on your investment.
Do I Have To Give You Access To My Social Media Accounts?
Yes, we do require access to your accounts so that we can administer our services.
How Much Will I Need To Spend On Ads To Make A Profit?
This is dependent on your industry and the value attached to your leads. Our team will research competitor spending to understand what the going rate is for ads in your market, suggest a budget to start with, then optimize it as we see how your prospects respond to those campaigns.
What Networks Do You Perform Pay-per-click Advertising Services On?
We perform PPC on the following networks: Google Search and Display Network, YouTube Ad Network, Bing Ads Network, Facebook Advertising, Instagram Advertising, Twitter Advertising, and LinkedIn Advertising.
Do You Outsource Your Work?
All of our services are done in house by our professional team that we have assembled who are experts in different fields. SEO, Social Media, Content Marketing, etc.
How Do You Communicate And Report?
We believe in healthy relationships and consider all of our clients as partners.
You will be sent monthly reports highlighting what our services are yielding your business.
We also need feedback from you as we are always trying to learn as much as we can about your business so that we can perform at optimal levels for you.
We will provide timely reports when you want them.
Do You Offer A Guarantee?
Our results speak for themselves as we continually support our clients with value as we will ensure you are at the top.
Are There Hidden Costs?
No, we do not have any hidden costs. Whatever is agreed upon, we honour and work with our Partners.
How Much Do Marketiqe Services Cost?
Because every business is different with their own goals and objectives, we do not have a one size fits all pricing. We work closely with you to understand your business, develop a solid strategy and base our pricing on the services that we believe will best serve your business goals.
Don’t Let Your Competitors Outshine You!
Schedule A Call With Us Today And Let’s Craft A Winning Digital Marketing Strategy